I’m not so sure how effective the advertising campaign for this is, but this video is truly a technical masterpiece.
Adidas, teaming up with Lucasfilm to promote their products, have come up with this two minute video to celebrate Star Wars, The World Cup, and their brand.
To that end, they’ve incorporated Snoop Dogg, David Beckham, Jay Baruchel and others seamlessly into the Cantina scene in a way that is nothing short of breathtaking.
You can watch the video on the Star Wars website and I certainly suggest you do.
It’s pretty cool to see.
It looks like they rebuilt the cantina and reshot everything. If I didn’t know better, anyway.