Box Office Report

It was a very mixed weekend at the box office with horror,comedy and action all vying for the top spot. It was a close fight, Friday “Insidious Chapter 3” was leading but after everything settled down “Spy” came out on top with $29 million. That’s a decent opening for Feig and McCarthy, it isn’t the biggest or smallest opening for either, just somewhere in the middle. But it wasn’t great numbers for the amount of theaters it was in, 3,711. That’s the largest R Rated release ever. 

The latest Insidious installment actually ended up in third place, behind a solid second week showing from “San Andreas” but making double what the “Entourage” bomb made. All in all a slow weekend ahead of “Jurassic World.”

Rank   Title Studio Weekend Gross % Change     Total Gross   Week #
1   Spy Fox $29,085,719       $29,085,719   1
2   San Andreas WB $25,839,225 -52.7%       $98,465,426   2
3   Insidious Chapter 3 Focus $22,692,741       $22,692,741   1
4   Entourage WB $10,283,250       $17,668,088   1
5   Mad Max: Fury Road WB $7,831,453 -44.8%       $130,665,718   4

 

A quick note on budgets and dollar figures:
Films making back their budgets is a good sign, but that is just the money to film. It doesn’t include distribution and marketing. Marketing can cost as much as a film. That big Superbowl spot is spendy. So take that into account when judging a film’s success. Hitting $100 million isn’t the same as it once was.

All dollar amounts in the top 5 come from estimates based on ticket sales unless noted otherwise. Occasionally this article will be published when actual results come out, which is usually late Monday afternoon. For more about this and other ins and outs of movie tracking click here.